Posted by Cory List on 22nd Apr 2014

​Logos and Big Commerce Design

Logos and Big Commerce Design

Branding and logo designing is an important thing in business. After choosing your business name, you will need to choose a logo to with it that is cohesive and related to your industry. It should be professional looking and it should be of the right color and style to fit the image you are wishing to portray. Branding is very important and sometimes, you will choose to employ a single company for all matters relating to this. Once you have everything in order, you can find someone who can do both your logo and web designing for you.

Doing so is not going to be an issue. You will enjoy a number of benefits from choosing to receive multiple service from a single company and it should not matter whether or not you opt for Big Commerce, just as long as they deliver. What is most important is that you get what you need:

  1. Make everything cohesive. When you say cohesive this is concerns color, theme and style. If you are after a professional look, this should be the case for all the work you will get. If you are going for something cool and quirky, that is fine, as long as it is clear that this is the image you are sending out. Do no confuse customers by sending mixed signals. Be concrete with what your message is.
  2. It is not about how much. Some people are willing to pay all it takes thinking it would translate to business. Sure there are things worth spending for and your website and logo needs to be looking pretty and all, but is it getting enough attention and traffic? It is important that you devote money, time and effort on driving traffic to your site, as well. This will determine whether or not the business will flourish—the aesthetics is only secondary.
  3. Register your domain. This is very important because owning a domain name says so much about a company. Your URL is your address and it carries your name, and it directly identifies to your business. When you own your own domain, you are sending out a message that you mean real business. It is more professional than to still carry the generic address from Blogspot, Wordpress, Tumblr and so forth.
  4. Optimize your website. This is what drives traffic into your site. It does not matter strategy you employ, there are countless things you can do. You have to choose one that matches your specific need and niche, so that it can drives traffic into your site and translate to profit and new business.